SEKO Website Build
Client
SEKO S.p.A
Year
2024
Services
Complete UX/UI design system
Fully responsive website build
Custom analytics dashboard and reporting suite
Performance optimization and technical SEO implementation
Ongoing tracking and measurement framework
A complete digital transformation for SEKO, the renowned Italian industrial pump manufacturer. This project encompassed end-to-end UX/UI design, full-stack development, and implementation of advanced analytics infrastructure that revolutionised how the business understands and optimises its digital performance.
SEKO needed a digital presence that matched their reputation as a leading Italian pump manufacturer while providing the business with actionable insights into user behaviour and lead generation. The existing website lacked both the user experience quality and the analytical depth required to drive meaningful business growth in the competitive industrial equipment market.
Record Breaking Performance
The new digital platform drove the website to achieve over £10 million in tracked opportunity value in 2024 a testament to the combined power of strategic design, solid development, and intelligent analytics.
Driven Decision Making
The analytics suite transformed how SEKO understands their digital audience. Real-time dashboards and custom reports now provide the marketing and sales teams with actionable insights that drive continuous improvement and strategic planning, giving them visibility into website traffic like never before.
Enhanced User Experience
Improved navigation, streamlined product discovery, and intuitive design patterns resulted in measurable increases in user engagement and lead quality across international markets.
Technologies & Tools
The project leveraged modern web technologies and industry-leading analytics platforms to create a robust, future-proof digital solution that continues to drive business value for SEKO.